"The lights of F.I.R.E/L.T.D. are burning brightly up and down the California coast. From international airports to synagogues, garage renovations to spectacular new homes, our lights can be glimpsed through windows everywhere.

F.I.R.E. is generating a lot of heat these days with its much-praised lighting consultant/materials lab that often manufactures the fixtures we specify. Though F.I.R.E. is always developing new technologies, we are praised for never pressuring clients—even those with big budgets—to purchase unnecessary systems. Our 40+ years' experience allows F.I.R.E. to deliver the best value by tailoring applications to the client's lifestyle. We will even create temporary light and work around furniture.

Owner David Steinitz is known always to meet the requirements of the customer. Steinitz and our team know everything there is to know about lighting automation, and are experts in working with Vantage, LightTouch and HomeWorks systems. In fact, F.I.R.E. often works as a consultant on behalf of these companies to make sure that other, less-knowledgeable electricians have installed their systems correctly. When standard options don't fit a client's needs, F.I.R.E. has been known to come up with hybrid designs. Here at F.I.R.E. there is no "fingerpointing," only "focusing" until everything is tweaked just right.